.blog-page{background:var(--cream)}
.blog-page .site-header{border-bottom:1px solid var(--line)}
.blog-intro{padding-top:84px;padding-bottom:64px}
.blog-intro .eyebrow{color:var(--forest)}
.blog-intro h1{font-size:clamp(60px,7vw,112px);line-height:1;letter-spacing:-.07em;margin:28px 0 22px}
.blog-intro h1 em{color:#538477}
.blog-intro>p:not(.eyebrow){font-size:20px;color:var(--muted);max-width:750px;margin-bottom:0}
.blog-intro .blog-sample-note{font-size:14px!important;margin-top:24px;color:var(--forest)!important}
.blog-section-head{display:flex;justify-content:space-between;align-items:baseline;gap:30px;margin-bottom:22px;color:var(--forest);font-size:12px;font-weight:700;letter-spacing:.17em}
.blog-section-head h2{font-size:clamp(38px,4vw,60px);line-height:1.05;letter-spacing:-.05em;margin:0;color:var(--ink)}
.blog-feature{padding-bottom:92px}
.blog-feature-link{display:grid;grid-template-columns:minmax(0,1fr) 280px;align-items:center;gap:clamp(18px,3vw,45px);background:#e8ede7;padding:24px}
.blog-feature-copy{padding:clamp(16px,3vw,42px);display:flex;flex-direction:column;justify-content:center;align-items:flex-start}
.blog-feature-art{display:block;width:280px;height:280px;object-fit:cover}
.blog-meta{display:flex;align-items:center;flex-wrap:wrap;gap:10px;color:var(--forest);font-size:12px;letter-spacing:.13em;font-weight:700;line-height:1.6}
.blog-topic{--tag-ink:#2047e8;--tag-tint:#eef1ff;--tag-line:#b7c4f7;display:inline-flex;align-items:stretch;letter-spacing:0;border:1px solid var(--tag-line);background:var(--tag-tint);color:var(--tag-ink);white-space:nowrap}
.blog-topic--marketing-leadership{--tag-ink:#315d54;--tag-tint:#edf3ef;--tag-line:#b6cec3}
.blog-topic--e-commerce{--tag-ink:#4d5d8e;--tag-tint:#f0f1f7;--tag-line:#c9cce0}
.blog-topic--thought-leadership{--tag-ink:#4d6e7e;--tag-tint:#eef3f5;--tag-line:#c0d0d7}
.blog-topic--sustainability{--tag-ink:#527e69;--tag-tint:#eef4ef;--tag-line:#c2d8c9}
.blog-topic-label{display:grid;place-items:center;padding:5px 7px;border-right:1px solid var(--tag-line);font-size:10px;letter-spacing:.08em}
.blog-topic-name{display:grid;place-items:center;padding:5px 9px;font-size:12px}
.blog-feature h2{font-size:clamp(36px,4vw,64px);line-height:1.07;letter-spacing:-.055em;margin:22px 0}
.blog-feature p{font-size:19px;color:#425753;max-width:530px;margin-bottom:27px}
.blog-read{display:inline-flex;gap:20px;align-items:center;border-bottom:1px solid currentColor;padding-bottom:8px;color:var(--forest);font-size:15px;font-weight:700}
.blog-feature-link:hover .blog-read,.blog-card:hover .blog-read{color:var(--cobalt)}
.blog-latest{padding-bottom:120px}
.blog-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(24px,3vw,42px) 25px}
.blog-card{display:flex;flex-direction:column;min-width:0}
.blog-card .blog-pattern{display:block;width:100%;height:38px;margin-bottom:18px}
.blog-pattern--marketing-leadership{background:#315d54}
.blog-pattern--e-commerce{background:#4d5d8e}
.blog-pattern--thought-leadership{background:#4d6e7e}
.blog-pattern--sustainability{background:#527e69}
.blog-pattern--ai{background:#2047e8}
.blog-card-copy{display:flex;flex-direction:column;align-items:flex-start;flex:1;padding:0 1px}
.blog-card h3{font-size:clamp(23px,2vw,31px);line-height:1.14;letter-spacing:-.035em;margin:14px 0 12px}
.blog-card p{font-size:16px;color:var(--muted);margin-bottom:22px}
.blog-card .blog-read{margin-top:auto}
.blog-article .article-header{padding-top:56px;padding-bottom:50px}
.blog-back{display:inline-block;border-bottom:1px solid currentColor;padding-bottom:6px;color:var(--forest);font-size:15px;font-weight:700}
.blog-article .blog-meta{margin-top:64px}
.blog-article h1{font-size:clamp(46px,6vw,88px);line-height:1.04;letter-spacing:-.065em;max-width:1000px;margin:20px 0 25px}
.article-deck{font-size:clamp(20px,2vw,26px);color:var(--muted);max-width:850px;margin:0}
.article-body{max-width:850px;padding-top:0;padding-bottom:115px}
.article-body p{font-size:20px;line-height:1.68;margin-bottom:25px}
.article-body .article-placeholder{font-size:14px;color:var(--forest);border-left:3px solid #538477;padding-left:16px;margin-bottom:38px}
.article-body .blog-back{margin-top:25px}
@media(max-width:900px){.blog-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:700px){.blog-intro{padding-top:60px;padding-bottom:45px}.blog-intro h1{font-size:clamp(52px,13vw,72px)}.blog-intro>p:not(.eyebrow){font-size:18px}.blog-feature{padding-bottom:75px}.blog-feature-link{grid-template-columns:1fr}.blog-feature-copy{padding:0}.blog-feature-art{width:min(55%,200px);height:auto;aspect-ratio:1;justify-self:end}.blog-grid{grid-template-columns:1fr;gap:45px}.blog-latest{padding-bottom:85px}.blog-section-head{align-items:flex-start;flex-direction:column;gap:12px}.blog-article .article-header{padding-top:38px}.blog-article .blog-meta{margin-top:42px}.article-body{padding-top:0;padding-bottom:85px}.article-body p{font-size:18px}}

.article-body h3{font-size:clamp(25px,2.5vw,34px);line-height:1.18;letter-spacing:-.035em;margin:45px 0 18px}.article-body ul{font-size:20px;line-height:1.65;padding-left:25px;margin:0 0 28px}.article-body li{margin-bottom:8px}.article-body hr{border:0;border-top:1px solid var(--line);margin:42px 0}.article-body .article-source{font-size:15px;margin-top:45px}.article-source a{text-decoration:underline;text-underline-offset:4px;color:var(--forest)}
.article-references{border-top:1px solid var(--line);padding-top:28px;margin-top:58px}.article-references h2{font-size:24px;line-height:1.25;letter-spacing:-.025em;margin:0 0 15px}.article-references ul{font-size:16px;line-height:1.5;padding-left:22px}.article-references a{text-decoration:underline;text-underline-offset:4px;color:var(--forest)}
.article-body{max-width:1600px}

/* Article reading system */
.blog-article .article-header{padding-bottom:42px}
.blog-article h1{max-width:1050px}
.article-byline{font-size:14px;color:var(--forest);font-weight:700;margin:20px 0 0}
.article-byline span{padding:0 8px;color:#8a9a91}
.blog-article .article-body.section-wrap{max-width:860px;box-sizing:content-box}
.article-body>p{max-width:68ch}
.article-body h2:not(.article-next h2):not(.article-references h2){font-size:clamp(27px,2.8vw,37px);line-height:1.17;letter-spacing:-.04em;margin:65px 0 19px;scroll-margin-top:32px}
.article-body h3{font-size:21px;letter-spacing:-.02em}
.article-body p{line-height:1.65}
.article-brief{background:#e8ede7;border-left:4px solid var(--forest);padding:26px 30px 24px;margin:0 0 34px}
.article-brief>span,.article-toc>span,.article-pull>span,.article-next-heading>span{font-size:11px;letter-spacing:.17em;font-weight:800;color:var(--forest)}
.article-brief p{font-size:21px;line-height:1.42;font-weight:650;letter-spacing:-.02em;margin:13px 0 15px}
.article-brief ul{display:grid;gap:8px;font-size:16px;line-height:1.45;margin:0;padding-left:21px}
.article-brief li{margin:0}
.article-toc{border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:23px 0;margin:0 0 48px}
.article-toc ol{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:9px 30px;list-style:none;padding:0;margin:14px 0 0;counter-reset:sections}
.article-toc li{counter-increment:sections;margin:0;font-size:14px;line-height:1.4}
.article-toc li:before{content:counter(sections,decimal-leading-zero);color:#67877c;font-size:11px;font-weight:750;margin-right:9px}
.article-toc a{text-decoration:underline;text-decoration-color:#a5b9ad;text-underline-offset:3px;color:var(--forest)}
.article-toc a:hover,.article-toc a:focus-visible{color:var(--cobalt)}
.article-visual{margin:58px 0 64px;padding:30px;background:#e8ede7;border:1px solid #cad9d0;color:#173b35}
.visual-heading{display:flex;justify-content:space-between;align-items:baseline;gap:18px;margin-bottom:25px}
.visual-heading span,.diagram-stage .stage-no,.diagram-decision span,.diagram-compare>div>span,.diagram-matrix>div:first-child,.diagram-chain b{font-size:11px;letter-spacing:.12em;font-weight:800}
.visual-heading strong{font-size:20px;letter-spacing:-.025em;line-height:1.25;text-align:right}
.article-visual h3{font-size:22px;margin:10px 0 10px;line-height:1.17}
.article-visual p{font-size:15px;line-height:1.43;margin:0}
.article-visual figcaption{font-size:13px;color:#47645b;line-height:1.5;margin-top:20px}
.diagram-flow{display:grid;grid-template-columns:repeat(3,1fr);gap:8px}
.diagram-stage{background:#faf9f4;padding:18px;min-height:157px;position:relative}
.diagram-stage--accent{background:#2047e8;color:white}
.diagram-stage--accent p{color:#f3f5ff}
.diagram-inputs{display:grid;grid-template-columns:repeat(4,1fr);gap:8px}
.diagram-inputs div{background:#faf9f4;padding:19px 14px;min-height:78px}
.diagram-inputs b,.diagram-inputs span{display:block}
.diagram-inputs b{font-size:19px;letter-spacing:-.02em;margin-bottom:9px}
.diagram-inputs span,.diagram-chain span{font-size:13px;line-height:1.4;color:#537066}
.diagram-decision{margin-top:8px;padding:20px 23px;background:#173f39;color:white}
.diagram-decision span{display:block;color:#b2d4c5;margin-bottom:10px}
.diagram-decision strong{font-size:19px;line-height:1.34;font-weight:600}
.diagram-compare{display:grid;grid-template-columns:1fr 1fr;gap:9px}
.diagram-compare>div{background:#faf9f4;padding:23px;display:flex;flex-direction:column;min-height:220px}
.diagram-compare>div.compare-better{background:#173f39;color:white}
.diagram-compare>div.compare-better p{color:#d9e8e1}
.compare-outcome{border-top:1px solid #b7c9be;margin-top:auto;padding-top:17px;font-size:14px;font-weight:750}
.diagram-matrix>div{display:grid;grid-template-columns:1fr 1fr;gap:24px;padding:15px 19px;background:#faf9f4;border-bottom:1px solid #d3ded5;align-items:center}
.diagram-matrix>div:first-child{background:#173f39;color:white}
.diagram-matrix strong{font-size:17px;line-height:1.3}
.diagram-chain{display:grid;grid-template-columns:repeat(5,1fr);gap:6px}
.diagram-chain>div{background:#faf9f4;padding:14px;min-height:105px}
.diagram-chain b,.diagram-chain strong,.diagram-chain span{display:block}
.diagram-chain b{color:#557c6c;margin-bottom:17px}
.diagram-chain strong{font-size:15px;line-height:1.2;margin-bottom:7px}
.article-pull{border-left:4px solid var(--cobalt);padding:3px 0 3px 26px;margin:46px 0 54px}
.article-pull>span{color:var(--cobalt)}
.article-body .article-pull p{font-size:clamp(23px,3vw,31px);font-weight:650;letter-spacing:-.035em;line-height:1.3;margin:10px 0 0}
.article-next{border-top:1px solid var(--line);margin-top:55px;padding-top:35px}
.article-next-heading h2{font-size:29px;letter-spacing:-.04em;margin:8px 0 21px}
.article-next-grid{display:grid;grid-template-columns:1fr 1fr;gap:10px}
.article-next-grid a{padding:20px;background:#e8ede7;color:var(--forest);font-size:18px;line-height:1.25;font-weight:700;text-decoration:none}
.article-next-grid a:hover,.article-next-grid a:focus-visible{background:#d9e4da;color:var(--cobalt)}
.article-next>p{font-size:16px;margin:25px 0 0}
.article-next>p a{text-decoration:underline;text-underline-offset:3px;color:var(--forest);font-weight:700}
@media(max-width:700px){
 .blog-article .article-header{padding-bottom:31px}
 .blog-article .article-body.section-wrap{max-width:none}
 .article-body p{font-size:18px}
 .article-brief{padding:21px;margin-bottom:27px}
 .article-brief p{font-size:19px}
 .article-toc ol{grid-template-columns:1fr;gap:10px}
 .article-body h2:not(.article-next h2):not(.article-references h2){margin-top:48px}
 .article-visual{margin:43px -8px 50px;padding:19px}
 .visual-heading{display:block}
 .visual-heading strong{display:block;text-align:left;margin-top:8px;font-size:19px}
 .diagram-flow,.diagram-inputs,.diagram-compare,.article-next-grid{grid-template-columns:1fr}
 .diagram-stage{min-height:0}
 .diagram-inputs{grid-template-columns:1fr 1fr}
 .diagram-compare>div{min-height:0;gap:10px}
 .diagram-chain{grid-template-columns:1fr 1fr}
 .diagram-chain>div{min-height:0}
 .diagram-matrix>div{gap:12px;padding:13px}
 .diagram-matrix strong{font-size:15px}
 .diagram-matrix p{font-size:13px}
 .article-pull{padding-left:18px}
}

.report-crosslink{margin-top:46px;margin-bottom:65px;padding:40px!important;background:#EEF1FF;display:grid;grid-template-columns:1fr 125px;gap:45px;align-items:center}.report-crosslink .crosslink-kicker{font-size:11px;letter-spacing:.11em;font-weight:700;color:#2047E8;margin:0 0 16px}.report-crosslink h2{font-size:clamp(26px,3vw,43px);line-height:1.09;max-width:720px;color:#1D3C36;margin:0 0 14px}.report-crosslink p:not(.crosslink-kicker){font-size:15px;color:#456157;max-width:680px;margin:0 0 16px}.report-crosslink a{color:#2047E8;font-size:14px;font-weight:700;text-decoration:none;border-bottom:1px solid #2047E8;padding-bottom:4px}.report-crosslink img{width:120px;max-width:100%;height:auto;box-shadow:0 10px 24px rgba(12,26,64,.14);transform:rotate(4deg)}@media(max-width:700px){.report-crosslink{display:block;margin-top:40px;margin-bottom:42px;padding:25px!important}.report-crosslink img{display:none}}